A book written for optometrists and practice owners. Approx 300 pages, printed in colour - GST Free.
Patients want to feel special and for you to be successful, so you can continue caring for their eyes.
So this book helps you to grow your practice, because that's "What Patients Want".
Concept of the Book
The book is based upon an international survey of 1,836 eyecare consumers on 4 continents, combined with the conclusions reached from the author's own experiences during 40 years of private practice.
Well-known Australian optometrist Dr Tony Hanks has received qualifications in Australia and the United States; and has over 40 years experience. He wrote "What Patients Want" based upon his successful results with patient care and practice management.
Includes Valuable Resources
The book includes practical learnings from other fields – like marketing & psychology.
The book also includes a valuable collection of resources and forms that can be used with patients and staff in your practice
The Topics Covered
The Consumer Survey;
Learning from Others;
The Patient Cycle;
Retaining & Attracting Patients;
And a unique Practice Growth Plan.
Reactions and Book Reviews
"What Patients Want" has received excellent reviews in the press - including a review from the magazine MiVision, available here in the Support Files
Aust$49.50 for the standard 300 page book
- OR -
Aust$29.00 for the book delivered as a download
What Patients Want - Support
Alternate descriptions: Optometry practice growth - Optometry practice management - What Patients Want book